Last week I came across a post on the ‘Adsense Blog’ – and it cleared up my confusion regarding Adsense earning. Google Adsense program is wiser than a layman thinks. You start earning more when you start getting healthy clicks! Quoting from the Adsense Blog:

If your website performs well for advertisers, there may be increased competition among them to fill your ad spaces. This means we’d have a wider variety of possible ads to display, so the ads you see on your site may be more relevant to your site content and your users’ interests. This may lead to more clicks from your users, more placement-targeted campaigns geared towards your site, and increased advertiser bids. Overall, you’re likely to earn more revenue with your site if advertisers are generating conversions and receiving quality leads from your site.

On the other hand, if your website performs poorly for advertisers, they may be less inclined to display on your site. This means that the ads our system displays on your site may not be as relevant to your site content and your users’ interests, leading to fewer clicks and decreased advertiser bids. As a result, you’re likely to earn less revenue with your site if advertisers are performing poorly.

For more details, click here.

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